ABN TV, Africa Channel branding & motion graphics

ABN TV is a UK based channel which strives to bring popular African programming to the UK audiences. The on-air identity refresh was done by Richard Duffy.
The new on-air identity takes inspiration from the modern African graphic design and the rich history of visual culture and style. The refresh was created to break away from the old nostalgic look which people have of Africa and to reflect ABN TV’s new perspective of ‘Rich culture and great entertainment’ and to be a ‘One-stop channel’ for all things African.
It is a celebration of Africa’s vibrant, contemporary life and future.

ABN TV 01 ABN TV 02 ABN TV 03 ABN TV 04 ABN TV 05 ABN TV 06 ABN TV 07 ABN TV 08 ABN TV 09 ABN TV 10 ABN TV 11 ABN TV 12

 

CREDITS

Creative Director: Richard Dufty
Design: Richard Dufty, Gabrielle Smith, Steve Shaw
Music and Sound Design: James O’Connell
(Music for the reel edit: Da Feelin’ by Nightmares on Wax)