Supersports 1 channel branding by VividThree Productions

Vivid Three Productions worked on the brand refresh of SuperSports group of channels SuperSports 1 (StarHub TV Channel 201) is part of StarHub’s newly packaged sports channel under it’s Sports Group.

The new ethos for Supersport 1 is energetic, youthful and daring. The channel will house sports such as tennis, badminton and extreme sports. Key sports content that viewers can soon look forward to include Association of Tennis Professional (ATP) Tour, Badminton World Federation (BWF) SuperSeries, French Open and US Open.

SuperSports 2 (StarHub TV Channel 202) is part of StarHub’s newly packaged sports channel under it’s Sports Group.
SuperSports 2 will appeal to fans of contact sports. Besides key properties such as World Wrestling Entertainment (WWE) and National Basketball Association (NBA), SuperSports 2 will also feature Bundelisga in its lineup.

SuperSports 3 (StarHub TV Channel 203) is part of StarHub’s newly packaged sports channel under it’s Sports Group.
SuperSports 3 will present the more aesthetically pleasing sports such as women’s tennis, women’s golf, swimming and gymnastics. SuperSports 3 counts sports properties such as Women’s Tennis Association (WTA), Ladies Professional Golf Association (LPGA), Fédération Internationale de Natation (FINA) World Championships

All the idents are pretty cinematic in nature. Showing closeups of the various sports elements, their formation and movement. To make a distinction between the channels, they have showcased various sports related elements which the specific channel is gonna showcase. Even though they have got different channels but the look of the 4 different channels are cohesive looking and seem like part of SuperSports brand. Amazing packaging work done by Vividthree Productions.
SuperSports1 44139624221051.563315709c90387b35024221051.5633157131c2ae2fbcf24221051.563315aabc9d8 SuperSports1 channel rebranding by VividThree Productions, SingaporeSuperSports 1 identsVividthree Productions is a multi award winning production studio that specialises in VFX for Film & TV Productions. Vividthree Productions is a multi award winning production studio that specialises in VFX for Film & TV Productions.
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SuperSports3ac223724221051.563315533d36c6cfdf824221051.563315a324a9f bcd8f524221051.5633156130f30SuperSports 3 identsVividthree Productions is a multi award winning production studio that specialises in VFX for Film & TV Productions. 35bc8924221051.563315703e1bf 00733624221051.56331560e3a90
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ASTON BAND DESIGNSupersports aston design
PROGRAM LINEUPSupersports Matchup design board
TONIGHT END BOARDSupersports Tonight end board
COMING UP NEXT DESIGNSupersports Menu Lineup design by VividThree Productions
TRANSITIONSupersports channel transitions
MAKING OF
Logo design sketches of SuperSports Channel Logo exploration of Supersports channel logos Logo development of SuperSports channels Broadcast storyboard for a sports channel Channel branding Storyboard by Vivid Three productions Channel rebranding Storyboard by Vivid Three productions Channel rebranding Storyboard by Vivid Three productions Vividthree Productions is a multi award winning production studio that specialises in VFX for Film & TV Productions.

Client: StarHub Cable Vision Ltd
Concept: Vividthree Productions
Production: Vividthree Productions
Post-Production: Vividthree Productions

Executive Producer: Sky Li
Project Manager: Lynn Lim
Animation / VFX Director: Jay Hong
Creative / Art Director: Lee Cheemin
Design: Jank Liao, Benson Leong, Alvin Foo, Koh Guixin, Jyson Sin
Modeling / Texturing / Animation / Simulation / Lighting / Rendering: Sim Choonhao, Faridah, Siow Wenzheng, Tan Weyzhen, Ricwan, Desmond Loh, Park Bayngjae, Onn Senye
Compositing: Sim Choonhao, Siow Wenzheng, Faridah, Tan Weyzhen, Onn Senye