Star Sports logo

Star Sports

Star India rebranded all its six sports channels by bringing them under one brand “Star Sports”. The new brand identity of Star Sports is a metallic star with an explosive incandescent swooshes symbolising the authority and passion of sports. The sports network has a new tagline called “Believe”.Continue reading

DD8 Executive Creative Director, Jean-Christophe Danoy, worked as CD on this rebrand for FOX SPORTS Australia - consulting and working with the internal team to create a new look for all seven channels. He created this showreel to showcase the extensive nine month project. Definitely the biggest rebrand in Australia that we can think of for some time.

Fox Sports Australia

FOX SPORTS Australia launched a refresh of its brand to coincide with the 2015 season and the revamp of their new channel line up, the network commissioned DD8 Executive Creative Director Jean-Christophe Danoy to consult. Jean-Christophe worked alongside FOX SPORTS CEO Patrick Delany and the broader FOX SPORTS team.Continue reading